The 10 Steps That Got Me The Job, and Much More….

1. Write Down Your Objective

2. Define Your Target Audience

3. Present Yourself Effectively

  • What interests you?
  • What are you good at?
  • What makes you stand out?
  • If applicable, choose your niche — avoid being “a jack of all trades”

4. Use Multiple Channels

  • Interpersonal relationships — let people know you are looking for new opportunities by changing your LinkedIn status, posting an update, and reaching out to people. Talk to family, friends, friends of friends, colleagues, recruiters, and even people you don’t know but find interesting. This might be harder for some people, but it is worth your passionate efforts as it is one of the best ways to increase your chance to get that job.
  • Job search engines — some job marketplaces work better in some industries and positions than others, but the big ones like LinkedIn Jobs and Glassdoor are relevant for almost everyone. Ask for recommendations about other industry-specific websites. After you find an interesting opening, look for the company via LinkedIn, and check if you have any connections working there. If you do, kindly ask them to submit the CV for you, personal references have better acceptance rates than online submissions by unknown candidates.
  • Headhunters and placement agencies — sign up for sites like Ethosia and GotFriends and wait to be contacted when opportunities arise. I find that fostering relationships with agency reps will make you stand out and allow you to be considered for more roles. Agency networks vary greatly between roles and industries. For Sales and Marketing positions, I recommend getting in touch with Beth Katzman.
  • Company websites — visit career pages of companies that interest you and check out their open positions.

5. Tailor Resumes to Job Posting

  • Research — the company, the role, and the value you can add
  • Use their keywords in your CV — personally, I believe honesty serves both sides the best so bring out certain strengths but avoid lying.
  • Scan your CVs through automatic resume review tools like Top Resume and Skillroads — while not sophisticated enough to make you a perfect resume, they help in two ways:
  1. Providing insights on how to improve your CV, like using brevity when writing, use of bullets and numbers, writing in active tense, etc.
  2. Making your CV more “ATS-friendly”. An Applicant Tracking System (ATS) is popular software used by recruiters to collect, sort, scan, and rank the job applications they receive. Non-ATS-friendly CVs might never reach recruiters. You will learn it is best to avoid graphics, photos, certain font families and sizes, hyperlinks, etc. Plus, making your CV easily read by computers saves you time in application processes that require you to re-enter your information after you upload your resume.

6. Apply Like the Wind

7. Get on LinkedIn

  • Craft an all-star profile — recruiters may want to learn more about you, and your LinkedIn profile is a good place to start, so make sure your profile matches your CV and communicates effectively. A good profile takes time: use guides, look at profiles of people you value in your industry, write & rewrite, and ask for reviews.
  • Get active — LinkedIn’s algorithm makes active people get noticed. Like others’ posts, make meaningful comments (8+ words), create genuine posts, connect with others, and start reaping the rewards.
  • Follow thought leaders in your industry to learn about current trends. Follow career gurus for tips for your job search, I highly recommend Kirsty Bonner.

8. Make the Most of Your Free Time

  • Acquire new skills — I recommend exploring courses in Udemy and LinkedIn Learning although it may take some time to find the right course for you.
  • Try demos — check out free trials of tools relevant to your industry (for marketers, I recommend trying out SEMrush), and explore how they can benefit you in your next job. You can also use them to learn about popular practices in your industry.
  • Work out, socialize, and mediate — all three are incredibly important for our well-being regardless of our job situation. You have the time, start practicing.
  • Read books, write anything.
  • Rest — it is perfectly okay to take some time off, don’t feel guilty about resting, it beats the purpose. Work hard, rest hard!

9. Stick to a Schedule

  • Read 40 pages from a book
  • Watch 2 hours of an online course
  • Apply to 3 job openings
  • Reach out to a colleague
  • Like 2 LinkedIn posts and write 1 comment

10. Stay Positive



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Dean Pe’er

Dean Pe’er


Tech Marketer and Brand Strategist, experienced in researching and writing about consumer behavior and cutting-edge technologies.